Business Development University programs, designed specifically for small businesses, are 2-hour courses offered every month through the Tri-City Regional Chamber. A wide variety of topics are covered, such as marketing, customer service, taxes, human resource topics, social media, and more. Business Development University programs are taught by Regional Chamber members who have expertise in their particular field.
If you are interested in being a 2016 BDU presenter, please download and complete the application form.
July Business Development University
Branding that Sticks: Develop, Implement and Cultivate Your Brand
In a crowded marketplace, how can you stand out? How can you leverage your unique product or service in a way that resonates with the community and potential clients? How do clients develop feelings about a brand and how do those influence their decision making? There are some key components we can all utilize to develop stronger brand awareness. At this workshop, we will explore how you can analyze the messaging and delivery around your brand and make positive changes to see increased success.
In this session you will learn how to:
- Identify your ideal clients and their sphere of influence
- Effectively deliver your brand message for maximum impact
- Leverage your brand within the community
Presented by:Date and Time:
Steve Lambert, Tri-Cities Life
Kerri Mathis Marvel, Townsquare Media
July 23, 2015
1 – 3 pm
Tri-Cities Business & Visitor Center
Bechtel Board Room
$25 Regional Chamber members, $35 Non-members
RSVP by Wednesday, July 22, 2015 online or call 509.736.0510
Light refreshments will be served.
Upcoming 2015 BDU Programs:
August 27 (1-3pm)
“Make Your Publications POP!” presented by Jane Winslow (WinSome, Inc.)
September 24 (1-3pm)
“Leadership in Action” presented by Christy Lambert (Lambert Coaching)
October 22 (1-3pm)
“Labor Law Landmines” presented by a panel
November 19 (1-3pm)
“Taking the Fear Out of Public Speaking” presented by Carol Sams (Columbia Basin College)
December 17 (1-3pm)