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2024 WOMEN IN BUSINESS CONFERENCE SESSIONS

Becoming ATHENA - Eight Timeless Principles to Build Your Leadership Legacy

7/30/2024

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Becoming Athena - Eight Timeless Principals to Build Your Leadership Legacy Dr. Rachel Fidino, Owner, New U Women's Clinic Avonte Jackson, Executive Director, Grace Clinic Shirley Simmons, Owner, CG Public House and Catering
About the Session:
Grounded in the eight timeless principles known as the ATHENA Leadership Model, hear invaluable life lessons from a dynamic panel of past recipients of this prestigious award. Together, let’s build an enduring legacy that gives us roots and wings.

About the Speakers:
Motivated by faith, family, and a commitment to service, Avonte Jackson has over 25 years of experience in the nonprofit sector. In 2015, she joined Grace Clinic, the Tri-Cities’ only free clinic. After nearly 9 years as Clinic Director, Avonte recently transitioned into the role of Executive Director. Her dedication extends beyond the clinic; she also serves on several boards, including her role as Treasurer for the National Association of Free & Charitable Clinics. Avonte has been married for nearly 30 years to Kedrich, a small-business owner, and they are proud parents of two adult children. As eloquently stated by Martin Luther King Jr., Avonte firmly believes that everyone can be great because greatness comes from service.

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Dr. Rachel Fidino is an Advanced Practice Registered Nurse with over twelve years of clinical experience. She is double board certified and holds national certifications as a Women’s Health Nurse Practitioner and in Advanced Genetics.

She opened New U Women’s Clinic and Aesthetics in February 2020 that serves as a one stop solution for women of all ages. Her clinic was voted Best Women’s Clinic, Weight Loss Center, & Med Spa for Tri Cities Best in 2022 & 2023. Dr. Fidino is the Founder of a 501c3 nonprofit called the Healing Hands Project that improves menstrual health, access to feminine hygiene products, and quality of life for low-income, homeless women, and young women escaping sex trafficking. Dr. Fidino launched her skincare line in September of 2022, called LA CANNEBERGE.

She is passionate about improving the lives of women and actively involved in legislation for Washington State. In 2023, she influenced the passing of legislation in Washington State that mandates insurance coverage for breast MRI for women at-risk for breast cancer.

Dr. Fidino is a published author and has been featured in several magazines and journal articles. She is a National Keynote Speaker for Cancer Genetics, National FDA trainer for Merck, and speaks at conferences across the country on various topics from women’s health to her proprietary method on longevity. She was recognized as 1 of 10 Young Professionals in Business under the age of 40 by the Tri-Cities Journal of Business in 2021. She won the 2022 ATHENA Young Professional Leadership Award.

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With over 45 years of expertise in the hospitality industry, Shirley Simmons stands at the helm of CG Public House and Catering, a company distinguished by its unwavering commitment to excellence and community. Under Shirley's leadership, CG Public House and Catering has become a cornerstone of the community, known for its exceptional service and passion for hospitality.

CG Public House and Catering has proudly received the People's Choice Award for catering for seven consecutive years, a testament to the quality and dedication that Shirley and her team bring to every event. The company has also been honored with the Hometown Achievement Award, highlighting its significant contributions to the local community.

Shirley's individual accolades are equally impressive. She was named Tri-Citian of the Year 2017, reflecting her outstanding contributions to the community. Additionally, she is a recipient of the prestigious Athena Award, which recognizes her commitment to service and excellence.

Beyond her professional accomplishments, Shirley is deeply passionate about giving back to the community. Her philosophy of "service above self" guides her efforts, making her a beloved figure in the Tri-Cities area. Shirley's dedication to community and hospitality not only sets CG Public House and Catering apart but also inspires those around her.
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  • MEMBERSHIP
    • Membership Directory
    • Member Login
    • Join the Chamber
    • Membership Features
    • Sponsorship Opportunities
    • Stakeholder, Leader, & Growth Level Members >
      • Stakeholder and Leader Profiles
  • EVENTS
    • Chamber Calendar
    • Annual Events >
      • Annual Meeting & Awards Luncheon
      • Women in Business Conference >
        • ATHENA Awards
      • Washington Workplace Summit
      • State of the Cities
      • Elected Leaders Reception
      • Tri-Cities Day at the Capitol
      • Bridging Partnerships Small Business Symposium
    • Monthly Membership Luncheon
    • Business After Hours
    • Small Business Resource Fair
    • Ribbon Cutting Request
  • PROGRAMS & SERVICES
    • Ambassador Club
    • Ask the Experts
    • Business Builders Resource Roundtable
    • Business Resource Navigator
    • LEARN Groups
    • Member Advertising Opportunities
    • myTRI 2030
    • Office Depot Savings Program
    • Washington APEX Accelerator >
      • Meet the Buyer
      • Yes, You Can! Contracts with the Government
    • Workforce & Education >
      • Tri-Cities Regional Career Signing Day
      • Washington Workforce Portal
      • Job Board
  • Advocacy
    • Legislative Action and Advocacy
    • Business Advocacy Letters
    • Regional Advocacy Roundtables
    • 2025 State Budget
    • Vote for Business
    • 2025 Scorecard
  • NEWS
    • Press Releases
    • In the News
    • Blog
    • Member News
    • Annual Report
    • Email Updates
    • Website Sponsors
  • ABOUT US
    • Contact
    • Our Leadership
    • Our Team
    • Committees
    • Policies
    • Tri-Cities Strategic Alliance Partners >
      • Benton-Franklin Council of Governments
      • TRIDEC
      • Visit Tri-Cities
    • Tri-Cities Community Map
    • Built for Prosperity - Strategic Plan 2024-2026