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MEMBER NEWS

Gesa Credit Union Partners with the Arbor Day Foundation to Launch New “Forevergreen” Affinity Card in Honor of National Arbor Day

4/28/2023

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Forevergreen affinity Gesa Visa card render
Gesa, a community-focused credit union, today announced a partnership with the Arbor Day Foundation to launch a new “Forevergreen” affinity card that will raise funds for the Foundation’s reforestation efforts in the Pacific Northwest. Each time the Co-Branded Affinity Debit Card is used, Gesa will make a donation to the Arbor Day Foundation to support its mission of planting, nurturing, and celebrating trees.
 
“This partnership provides an inspiring boost towards ongoing recovery efforts on critical Pacific Northwest forestland that was devastated during the 2021 wildfire season,” said Dan Lambe, Chief Executive of the Arbor Day Foundation. “Through this initiative, Gesa has not only shown their commitment to environmental stewardship, but they have also demonstrated the importance of inviting a community to participate and engage towards those efforts in a meaningful way.”
 
The “Forevergreen” Affinity Card is the sixth card Gesa has launched that supports Local Heroes, generating an even greater impact on our communities. The other groups honored in Gesa’s suite of Local Heroes Affinity Cards include firefighters, law enforcement, healthcare workers, teachers, and veterans.
 
“At Gesa, we firmly believe in the importance of supporting causes that create a positive impact on the communities we serve, which is why we are excited to introduce our new ‘Forevergreen’ affinity card,” said Richard Waddle, Executive Vice President of Gesa Credit Union. “Through this partnership with the Arbor Day Foundation, we hope to inspire others to join us in supporting reforestation efforts in the Pacific Northwest that will allow our beautiful region to continue thriving.”
 
Gesa’s Co-Branded Affinity Debit Card Program supports Local Heroes by earning money for eligible organizations supporting these heroes each time a card is used. Co-Branded Affinity Debit Cards are available exclusively at Gesa Credit Union and are free to Gesa members with a checking account. There is no fee for members to switch their card to any of the Local Heroes designs.
 
For more information about Gesa Credit Union and its Affinity Debit Card Program visit www.gesa.com. For more information about the Arbor Day Foundation, visit arborday.org. 

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Copyright © Tri-City Regional Chamber of Commerce. All rights reserved.
7130 W Grandridge Blvd., Suite C, Kennewick, WA 99336 USA
Phone: (509) 736-0510
[email protected]
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Monday - Thursday: 8 am - 5 pm
​(closed for lunch 12 - 1 pm)
​Friday: 8 am - 12 pm
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  • MEMBERSHIP
    • Membership Directory
    • Member Login
    • Join the Chamber
    • Membership Features
    • Sponsorship Opportunities
    • Stakeholder, Leader, & Growth Level Members >
      • Stakeholder and Leader Profiles
  • EVENTS
    • Chamber Calendar
    • Annual Events >
      • Annual Meeting & Awards Luncheon
      • Women in Business Conference >
        • Call for Speakers - Tri-Cities Women in Business Conference
        • ATHENA Awards
      • Tri-Cities Diversity Summit
      • State of the Cities
      • Elected Leaders Reception
      • Tri-Cities Day at the Capitol
      • Bridging Partnerships Small Business Symposium
    • Monthly Membership Luncheon
    • Business After Hours
    • Ribbon Cutting Request
  • PROGRAMS & SERVICES
    • Ambassador Club
    • Ask the Experts
    • Business Builders Resource Roundtable
    • Business Resource Navigator
    • LEARN Groups
    • Member Advertising Opportunities
    • myTRI 2030
    • Office Depot Savings Program
    • Washington APEX Accelerator >
      • Meet the Buyer
      • Yes, You Can! Contracts with the Government
    • Workforce & Education >
      • Tri-Cities Regional Career Signing Day
      • Washington Workforce Portal
      • Job Board
  • Advocacy
    • Legislative Action and Advocacy
    • Business Advocacy Letters
    • 2025 State Budget
    • Vote for Business
    • 2024 Legislative Score Card
  • NEWS
    • Press Releases
    • In the News
    • Blog
    • Member News
    • Annual Report
    • Email Updates
    • Website Sponsors
  • ABOUT US
    • Contact
    • Our Leadership
    • Our Team
    • Committees
    • Policies
    • Tri-Cities Strategic Alliance Partners >
      • Benton-Franklin Council of Governments
      • TRIDEC
      • Visit Tri-Cities
    • Tri-Cities Community Map
    • Built for Prosperity - Strategic Plan 2024-2026